banking digital transformation case study

banking digital transformation case study

Similarly, using credit card data, business receipts, and expense data, BankMe has been able to determine the viability and amount of working capital a particular business needs and offer the terms online for immediate action by the client. Transformation is not just moving an organization from A to B, because once you hit B, you need to move to C, and when you arrive at C, you probably have to start thinking about D. Peter Jacobs: Looking back, I think there were four big pillars.  The company’s tagline “Desirable bank for the Digerati” has galvanized the team. As in many industries, COVID-19 was another resounding wake-up call for the financial industry in terms of digitalization. Banks are racing to take advantage of market opportunities available through digital transformation. The study covers the entire process, which began in 2015 and culminated in 2019 with a fully executed, eight-year contract with multiple product upgrades either installed or planned. In the United States, Deloitte refers to one or more of the US member firms of DTTL, their related entities that operate using the "Deloitte" name in the United States and their respective affiliates. The entire solution that was fully UK compliant was selected for its comprehensiveness and agility in driving business growth of the bank. It is a vital change in how banks and other financial institutions learn about, interact with and satisfy customers. 75 percent of the study respondents regard this push as a lasting effect. In addition to the business side, the technology teams had embraced the concept of creating an IT Strategy for the digital age. By doing so, BankMe has expanded the footprint of clients into seldom used short-term instruments and gain the loyalty of the clientele a simple but essential piece of advice. The largest business bank in Australia, National Australia Bank (NAB) realized in 2017 that it needed to expand its existing capabilities if it was to grow, modernize, and meet changing customer demands. As the two teams grew to perform as one, the bank began to roll out capabilities like mobile OCR scanning of financial documents, a customer-friendly portal, and a greater reliance on predictive analytics. Furthermore, in most transformation programs, change management is often an afterthought and typically under-funded and launched too late in the cycle to make any material difference. A new generation of Fintechs does not have legacy landscape, and many are circumventing the complex licensing and regulatory protocols by partnering. BankMe’s chairman, and CEO is Ryan Paul, and he is a veteran of banking with experience across the banking value chain and has built BankMe over the years through both organic growth and acquisitions. Digital Transformation in Banking. However, with the right leadership and appropriate changes to the culture and ethos, BankMe has been able to cross a chasm and digitally transform the core banking services. She joined the BBVA Group in 1998 as head of Personal Banking and Methods of Payment. For a CFO of a company who transferred money on a tool like Venmo or Zelle to her daughter in a college a couple of time zones away with ease, it has become unfathomable as to why her bank does not allow an easy way to make transfers. There is a critical need for affordable computing platforms that provide greater agility. They also selected Deloitte as the integrator who would help build these improvements not only into the bank’s technology but also into its culture. The retail consumers who use tablets and smartphones every day are the same people that own corporations and sit on boards as our customers. Abstract. Banking associates work with consistent data and a single source of truth, Customers enjoy a balance of personal in-branch relationships and convenient mobile and online connectivity, Predictive analytics and dynamic workflow help lending professionals see the big picture and bring more attractive offerings to customers, Efficient, logical system design promotes employee engagement and retention, Ready access to information lends speed and accuracy to compliance and reporting. Many fields are pre-filled, particularly for existing customers, and others through data aggregation technologies. Working with Deloitte, the bank’s leaders set out to create a single lending platform to improve customer experience, digitize the workforce, and streamline the way work gets done. When organizations start to envision their digital transformation journey, many become overwhelmed with the amount of tactical and strategic steps they will have to make; especially if they are new to the process. Our agile transformation was launched at ING’s Dutch head office in 2015. FSS Digital Banking Case study June 7, 2019 Engaging customers over digital channels has become table stakes in financial services, A leading bank in India has deployed Mobile Pay, our Digital Banking Solution, to build an expansive partner ecosystem to engage customers and achieve services differentiation. Please read the relevant policies. Finantrix is a trusted source of tips, tools, templates, and thought leadership for business and technology professionals in the financial services industry. Telecommunications, Media & Entertainment, Traditional, dependable – and moving forward fast, Benefits of the digital and business transformation. Your continued use of our site indicates your acceptance. With ITTI Digital’s permission, we are sharing an exclusive step-by-step case study on designing a next-generation banking back office that will definitely become a … And you expect your bank Will assist you to find the best feasible solution of your business challenges. Change is slow, the culture is rooted in resistance to change, and everything takes an enormously long time. Acqui-hires are not an asset acquisition play or an M&A strategy per se but a talent building strategy.  The governance of the transformation budget was simple – funding will only be given to projects that have 90% digital quotient. Close ... "The bank hopes to achieve up to $50 to $80 million total savings once all the elements of the transformation are in place." You check your statements online. PDF | On Nov 15, 2018, Manisha Verma published A RISE OF DIGITAL BANKING IN INDIA- A CASE STUDY OF HDFC BANK | Find, read and cite all the research you need on ResearchGate Digital case study. The retail consumers who use tablets and smartphones every day are the same people that own corporations and sit on boards as our customers. Wealth Management Business Capabilities Model, Bank Digital Account Opening Business Requirements, Core Banking Software Features and Functions, Digital Transformation of Commercial and Corporate Banking, KYC Considerations in Digital Account Opening Transformation, P&C Insurance Policy Administration Software Features and Functions, Portfolio Performance Reporting Features and Functions. The aim of the study is to establish what are the differences between the firms of various degrees of digitalisation, and to use that insight to create a competency framework for a digitally transforming firm. The transformation team has created the following key deliverables: BankMe’s hiring strategy was simple on paper but incredibly difficult to execute.  The bank’s digital team has come with three simple guiding principles and guardrails. BankUnited forges a path to transformation with AWS cloud . The ING Group is a true Tier 1 global financial institution with a strong European base and retail and commercial banking operations across the world. Banking associates work with consistent data and a single source of truth; Customers enjoy a balance of personal in-branch relationships and convenient mobile and online connectivity The program commenced on ... and insure their customers have the absolute best online banking … Familiarity becomes expectation, and expectation becomes demand. The digital transformation of the banking industry ... single case study (Yin, 1984). Also, BankMe has changed the way it collects information online and channels the workflow. The new core banking system design has provided ITTI Digital with the opportunity to expand in the global market. ... Case study: See how content survey insights increased content relevance — and clicks— for one Midwestern bank. BankMe introduced an app to help clients ladder savings in different vehicles to balance liquidity and yield. Bart Schlatmann: We have been on a transformation journey for around ten years now, but there can be no let up. This is the journey of BankMe, a legacy bank with friction, inertia, complexity, and cost built into every part of the business. Digital Marketing Transformation: Re-engineering Key Processes. Now we’ve given it a 360-degree view of its clients. The digital transformation of retail banking is not a quick fix or putting on a band-aid. Digital First, Mobile First, and Cloud First approach, Rapid innovation matters – Do it and iterate, Buy where you can, Partner when you must, Build only as a last resort, Sacrifice short-term profits for long-term customer centric gains, Provide APIs based access and build an open banking platform, Make or Break things; the status quo is not acceptable, Customer Journey Maps to capture the current state of stakeholder workflows, A data model that will serve as a lynchpin in unlocking the value from data, Rationalized Requirements Anchored to Business Capabilities, Implementation Sequencing and Incremental Delivery of Capabilities, For every bank or non-technologist, hire two technologists, Focus on hiring technologists who know banking or bankers who understood technology. Banking on better service has been removed, An Article Titled Banking on better service already exists in Saved items. This thesis is a qualitative study on how the digital transformation affects the firm’s competency framework in the banking sector. A podcast by our professionals who share a sneak peek at life inside Deloitte. For millions of customers, Birmingham-based Regions Bank plays a role in working, saving, and living. In addition to an assessment of the progress of digital transformation, the study results reflect the specific influence of the COVID-19 crisis. Close Start adding items to your reading lists: Sign in. After a careful study & analysis the bank chose Intellect’s contextual Digital Banking suite, IDC, to drive its digital transformation. Personal Loans, mortgages, car loans are critical to the success of BankMe and other retail banks.  Innovations in the loans space have been few and far between.  Now, as a part of its transformation of core banking services, BankMe has introduced a slew of changes and modified loan offerings thanks to improved user experience and more holistic underwriting. Banking on a big transformation. The digital transformation of any enterprise is a herculean task requiring a willingness to embrace cultural change, the ability to immerse the entire organization in the customer journey, and a total commitment to digitize to the core. Instead, a more holistic profile of the clients – using their social, demographic, financial and employment data to make instant credit decisions has allowed BankMe to speed up the underwriting process and make lending decisions on the fly. ... Case Study Pacing ahead to conquer the next-gen technology & drive business growth. ... Case study. We were being slowed down by our existing capabilities. Familiarity becomes expectation, and expectation becomes demand. Deposits are the lifeline of any bank and BankMe is no exception. The ongoing revolution the Fintechs are waging in unbundling the banking services and the encroachment of tech giants into the banking world is making the digital transformation of a retail bank a strategic imperative..  To meet the expectations of the digitally savvy customers, BankMe has introduced mobile apps for instant transfers, splitting of bills, pooling by friends and family, and transfers with just a mobile phone or an email. Create your account. See Terms of Use for more information. ... Drive innovation in the retail digital transformation. BMO: Digital Transformation in Personal Banking With Quadient Inspire, BMO customers can open a bank account in seconds, right from their smartphones. How does your job compare to the experience of BankMe? First, Regions leaders came together to build a foundation of unified support for the project. Number one was the agile way of working itself. I need to deliver excellent online banking solutions to our business customers. Also, the mobile check capture, online payroll deposit sign up, and access to a low-cost pay advance startup are some of the steps that BankMe has taken to advance the digital agenda. This transformation has ensured a dramatic increase in banking’s service speed, employee productivity and customer satisfaction.  These five guiding principles funded projects big and small across the bank’s value chain and in a multitude of capability areas. In this case study, we identify some of the innovations that are being made both by young start-ups and long-established banks. Paul and team have come up with six vital strategic pillars to drive the transformation program and built a roadmap anchored to these guiding principles. Discover Deloitte and learn more about our people and culture. change your targeting/advertising cookie settings. How BankUnited used a disaster recovery migration to AWS in the cloud to spark a broader digital transformation. You pay with your phone. DTTL and each of its member firms are legally separate and independent entities. Digital technology brings speed, convenience, and a personal connection to so many parts of everyday life, and now customers want that from their bank as well. DTTL (also referred to as "Deloitte Global") does not provide services to clients. Also, scouring through the client data has permitted BankMe to prepopulate the loan amount and the terms to many clients upon login and through outreach. Taking action against systemic bias, racism, and unequal treatment, Key opportunities, trends, and challenges, Go straight to smart with daily updates on your mobile device, See what's happening this week and the impact on your business. The Institute of Banking.  Typically, an outside-in and inside-out transformation requires a multipronged approach and starts with the commitment of the C-Suite and involves changes at culture, strategy, operating model, business models, talent, processes, and execution. ... knowledge and understanding of digital transformation for SMEs. ).  The percentages increase among the younger citizenry that grew up as digital natives. Ends. Benefits of the digital and business transformation. Digital Transformation is far beyond just moving from traditional banking to a digital world. Check out our case studies on how we've implemented latest technology for our Banking, Financial Services & Insurance sector clients & helped them in their digital transformation journey. 7:30pm Tuesday, 10 March 2020. BankMe also partnered with a microloans platform to underwrite loans based on a predetermined set of rules to fund the “unbanked” customers. As with most legacy banks, BankMe is a retail banking operation replete with convoluted processes, arcane governance norms, antiquated systems landscape, and employees from different eras. There is no doubt new digital technologies are changing the banking industry. In the past six months, a banking software vendor company, ITTI Digital, has undergone a massive transformation. The total timeframe to complete the implementation was 24 months. The ongoing revolution the Fintechs are waging in unbundling the banking services and the encroachment of tech giants into the banking world is making the digital transformation of a retail bank a strategic imperative. The fictitious bank is BankMe, a sizeable multiline bank with operations across the United States, but a significant portion of the branch footprint on both coasts.  BankMe serves over 20 million customers.  It offers general banking products and services – deposits, loans, mortgages, commercial lending, life insurance, and essential brokerage services. Case studies to discover how our digital banking platform is transforming businesses Argenta Get to know why Argenta is certain that the Matrix platform was the best match for Argenta's requirements and how Matrix allows Argenta to integrate other services, both at the front end and at the back end. The board approved a special transformation budget of $5 billion over 2-years, which is over and above the business as usual spend. View Case Study © 2020. Comprehensive Personal Finance Management Tool. The commercial banking team has introduced several changes to make the entire loan process smooth and easy.  Leveraging machine learning and text analytics, BankMe has introduced the spreading of financial statements automatically. BankMe revamped the account opening process and created customer journey maps to understand the nuances of how a customer feels.  Account opening transformation was a key enabler. The transformation program – MADE, which stands for Mobile and Digital Everywhere – has been a catalyst for an invasive and intensive change across the spectrum of the bank. In conjunction with the board and a strategic transformation team, Paul and company have come up with an overarching theme for a multi-year and comprehensive transformation of the bank. Cases will help you to understand the new dimensions and possibilities of Digital Transformation of Banking Sector. With this strategy, BankMe has been able to recruit data scientists, technical architects, and software programmers and increase the technology workforce by 20%. Also, BankMe partnered with an ML-based lending platform and has joined a few marketplaces to be a part of an emerging ecosystem. Case Study: Banking How Digital Transformation Helped a Major Bank Get Closer to Customers A big financial services provider had no customer relationship management. More on Regions Bank’s digital journey to better customer service.  This may seem table stakes in the brave new world of payments, but for a legacy bank such as BankMe, it is a stupendous achievement. AMAZON BUSINESS: Served as an example of ‘digital customer’ expectations transitioning to the B2B world. BankMe leadership also has instituted a key value driver – that the digital transformation projects will have the right of way and will be prioritized over business as usual programs. DBS, the largest bank in Southeast Asia, embarked on a journey of digital transformation in late 2013. We use cookies for analytics, advertising, your experience, and to improve our site. or. The will to modernize banking, innovate, and offer customers a better lending experience was already there. To view this video, change your targeting/advertising cookie settings. Account opening is the gateway experience for a new client or existing client opening a new account. Non-traditional Underwriting: With the advent of big data and machine learning, lenders are no longer limited to using traditional credit bureau scoring. In 2017, Societe Generale launched a global intrapreneurship programme called the Internal Startup Call. The banking transformation team has prioritized both the cultural aspects and the change management aspects into a holistic change program. Help customers round off purchases and save the dollars value chain and in a of... Up to supporting service at that level, and to improve our site indicates your acceptance savings different! Cookies for analytics, advertising, your experience, and everything takes an enormously long time data aggregation.... 5 billion over 2-years, which is over and above the business side, the study results reflect the influence. In working, saving, and associates found those systems frustrating to work with support the. Framework in the banking sector growth of the best feasible solution of your business.! Of market opportunities available through digital transformation can increase bank revenue and decrease costs while having positive. Journey for around ten years now, but there can be no let.. So, a shift in culture, psyche, and mindset is an essential ingredient for.. This video, change your targeting/advertising cookie settings also referred to as `` Deloitte ''. 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